In the world of startups, bootstrapping has its merits. Entrepreneurs often start with nothing but an idea and the resolve to see it through. Bootstrapping entails starting a business with minimal resources, often using personal savings and income from early sales. This approach can be challenging, but it also fosters creativity and lean business models. It’s not for everyone, but it can lead to remarkable stories of success.
Jack Mason is the Group CEO of award-winning Inc & Co. He oversees the strategic direction of the company, which was created to bring businesses together to help improve their business operations, marketing, strategy and collaboration. Learn more about Jack Mason.