Your Unique Value Proposition (UVP) sets you apart from the competition. It’s the unique benefit or feature that makes your product or service irresistible to customers. A strong UVP can position your startup for success.
Jack Mason is the Group CEO of award-winning Inc & Co. He oversees the strategic direction of the company, which was created to bring businesses together to help improve their business operations, marketing, strategy and collaboration. Learn more about Jack Mason.